Ecommerce website design Singapore
Launch an online store you fully own. PayNow, Stripe and GrabPay at checkout, unlimited products — S$2,988 fixed.
What the S$2,988 store actually includes
Not a theme with a cart bolted on. Four things every Singapore store passes before it goes live.
Payments the way Singapore pays
PayNow made prominent at checkout (the fee spread you keep versus cards), Stripe cards for trust and international buyers, GrabPay for wallet-first customers — usually unified through HitPay in one dashboard.
Fulfilment configured for real couriers
Ninja Van, SingPost, Qxpress and GrabExpress rate mixes, cross-border options with real-time rate calculation, and GST-correct receipts for registered businesses.
The 14-day launch gate
A real PayNow transaction tested end to end, order notifications firing to your WhatsApp, mobile checkout completed on an actual phone, every product with photo, price, variants and stock.
Products that show up on Google
Search Console and product schema live so your products appear with prices — the growth channel ad platforms cannot take a cut of — plus blog and landing pages on the same system.
One store package, fully yours
E-commerce
- Unlimited product pages + 8 content pages
- PayNow / Stripe / cards (2 channels)
- Delivery logic vs real courier rates
- 5 pages copywriting + 20 product descriptions
- 2-hour training · 90-day free maintenance
This is really about you — not websites
Your products already sell. The channel is the question.
Shopee, Lazada, Instagram DMs, maybe a Carousell legacy — revenue is real, operations work, and you can read a fee schedule better than the platforms would like. You're not asking whether to sell online; you're asking why the platform keeps a slice of every sale plus the customer's contact details.
→The commission maths compounds against you.
Marketplace commission, transaction fees, ads to rank inside their own search results, price wars against sellers dumping stock — and at month's end the customer list belongs to the platform. Every repeat purchase you might have owned gets re-acquired at full cost. In Singapore's ad-price environment, that's not a rounding error; it's your margin's slow leak.
→Own the store. Keep the marketplaces as billboards.
A store you fully own — PayNow, Stripe and GrabPay configured, gateway-only fees, every customer contact yours for repeat marketing — unlimited products, S$2,988 fixed. WooCommerce, chosen by your numbers, not our preferences.
Run my numbers with meSix guarantees, checkable before you pay a deposit
- Fixed quote, valid 30 days — the number is the invoice
- 50% to start, 50% after you inspect it live
- Homepage approved before the full build
- Handover pack: domain, hosting, admin, every account in your name
- Speed proof at launch — mobile PageSpeed in your pack
- Leaving is free and documented, any time
PayNow, Stripe, GrabPay, HitPay — configured for how Singapore actually pays
| Method | Typical cost to you | Why it matters |
|---|---|---|
| PayNow (via HitPay or Stripe) | Lowest — often under 1% or flat-fee | The margin-saver: Singapore buyers use it readily, and every PayNow checkout is fee spread you keep versus cards |
| Cards via Stripe | ~3.4% + S$0.50 typical | The trust default; also your international-buyer path with multi-currency display |
| GrabPay / wallets | ~3% range | Conversion insurance for wallet-first customers; worth offering, rarely worth incentivising |
| HitPay as aggregator | Bundles the above with local-friendly rates | Our frequent SME default: one integration, PayNow + cards + wallets, clean reconciliation |
Rates move with volume and provider promotions — we confirm current numbers during your build and configure the stack that fits your order profile. The pattern that protects margin: make PayNow prominent at checkout (many stores bury it), let cards carry trust, and keep wallets available. On GST: if you're registered, the store handles GST-inclusive pricing and reporting cleanly from day one — retrofitting tax logic later is the expensive version.
A seller doing S$8,000/month GMV typically surrenders S$480–960 in commissions and fees, plus ad spend to stay visible inside the platform's own search — often another 5–10% of GMV. The same volume through an owned store: roughly S$80–250 in gateway fees plus ~S$25/month hosting. The build pays for itself in months, before counting the repeat-purchase revenue that only exists when the customer relationship is yours. Marketplaces remain excellent discovery channels — the strategy isn't leaving; it's stopping them from being your only address.
Ecommerce questions from Singapore sellers, answered straight
Short answers first. The longer ones are what we would tell you on the first call anyway.
Which payment methods can my store accept?
PayNow (the one Singapore customers expect), credit/debit cards via Stripe, and GrabPay. We configure and test the full checkout before launch — including PayNow QR at checkout.
WooCommerce or Shopify?
We build on WooCommerce because you own it outright — no monthly platform fee and full control of your customer data. Shopify is a good product with a permanent rent. If you specifically want Shopify, we'll advise honestly on the trade-offs for your case.
Can you migrate from Shopee, Lazada or Carousell?
Yes — we export, clean and import your product data with proper categories and SEO-ready descriptions. Marketplaces bring traffic; your own store is where margins and customer relationships live.
What about delivery settings for Singapore?
Flat-rate islandwide, free-above-threshold, self-pickup, and courier integrations — configured to how you actually fulfil. GST settings included where applicable.
Who runs the store after launch?
You do, confidently — every package includes a training session on orders, products and promotions. Prefer hands-off? Our care plans handle updates for you.
What do I need to provide for the store?
Product photos, prices, variants and stock (a spreadsheet is fine), your courier accounts or shipping rules, and returns terms in plain language — we write the policy page with you if needed. We load every product, configure PayNow, cards and wallets, and test with real transactions.
Who runs the store day to day after launch?
You do, from the dashboard — the training session on camera has you processing a test order, editing a product and creating a discount code, and you keep the recording. Care Plus is the right plan for stores because updates touch checkout.
Do I need to be GST-registered to sell online?
No — GST applies only once you are registered. The store issues GST-correct receipts either way, and switching it on later is a configuration change, not a rebuild.
Should I sell on my own store or stay marketplace-only?
Sell on your own store for margin and use marketplaces for discovery, as most successful SG sellers do. Marketplace fees in Singapore take 8–20% of every sale, plus ads to rank in their search; your own store pays ~3% gateway fees and keeps your customer list, repeat-purchase marketing and brand.
Included in every Singapore store
- WooCommerce on WordPress — no monthly platform rent, portable, yours.
- Singapore checkout — PayNow QR, Stripe cards, GrabPay, tested end-to-end.
- Delivery & pickup logic — islandwide rates, free-above-threshold, self-collection slots.
- Product setup — 30 products (Ecommerce) or 200 (Plus), SEO-ready descriptions.
- Order alerts to WhatsApp/email — never miss a sale.
- Training session — run orders, stock and promos yourself from day one.
WooCommerce or Shopify — which one does my margin sheet pick?
Bring last month's sales report to the first call and we model your fees on each platform. Our default for margin-focused Singapore SMEs is WooCommerce, but we build both, so the answer follows your numbers.
Shopify wins when speed-to-launch rules, you rely on its app ecosystem (subscriptions, complex bundles, POS unification), or your team wants zero infrastructure work. Costs: plans from ~S$40+/month, stacking app subscriptions (S$50–200/month at maturity), payment surcharges unless you use Shopify Payments, and a rented store: cancel and you export spreadsheets, not a business. We build, customise and rescue Shopify stores regularly (theme work, conversion overhauls, custom API functionality).
WooCommerce wins when fee-sensitivity, content-driven growth or control decides: no platform rent, PayNow at near-zero cost, unlimited landing pages and buying-guide SEO on one system, and a store you own outright. The trade: someone must maintain it, via the care plan or your own discipline.
How does store SEO work in Singapore?
Store SEO in Singapore means category pages, product data and content built to rank organically, because paid ecommerce clicks cost S$1–4 and climbing. Three things ship with every build:
Category pages engineered as landing pages. Singaporeans search "ergonomic office chair singapore", not SKU codes, so categories follow search behaviour, not warehouse layout, each with a proper heading, buying guidance and clean filtering.
Product schema on every item. Price, availability and ratings data surfaces products in Google with prices attached, including free Google Shopping listings. Most budget stores skip it.
Content that compounds. A buying guide ("Choosing a standing desk: the Singapore buyer's guide") ranks for months and feeds ready-to-buy readers into category pages; marketplace ad spend is gone by Friday. WooCommerce keeps store and content on one system; on Shopify we structure it deliberately. Ongoing content is the SEO retainer.
BNPL, international cards, subscriptions — what else can the store take?
Yes to all three, plus pre-orders and deposits.
"Should I offer Atome or GrabPay PayLater?" BNPL lifts conversion on carts above ~S$100 in fashion, beauty, home and hobby, but providers charge 4–6%, so it is margin arithmetic. We enable it above a cart threshold where the lift beats the fee, keep PayNow as the default, and revisit with real data after ninety days.
"Can overseas customers buy?" With Stripe, international cards work immediately and multi-currency display is configurable; multi-currency settlement, duties messaging and international shipping matrices are scoped once overseas orders are real data. Selling into Malaysia is common for SG stores: cross-border rates and duty expectations are stated pre-checkout, so JB orders don't become support tickets.
"Subscriptions? Pre-orders? Deposits?" All run natively on WooCommerce, and via apps or custom work on Shopify: recurring boxes, deposit flows, pre-launch capture with staged charges. State the selling model on the first call and the quote includes it; retrofitting is expensive.
And the reverse answer — "should I even leave Shopee yet?" Sometimes not yet. Under ~S$3k monthly GMV, still validating product-market fit, or competing purely on price in a commodity category, the marketplace's traffic may still be worth its cut; we have told sellers that and built their store a year later. We run your numbers before quoting.
Singapore ecommerce specifics: GST, HitPay rates and cross-border delivery
Three Singapore specifics shape every store: payment gateway, GST and cross-border delivery.
Payment gateway selection matters materially. HitPay unifies PayNow, cards and GrabPay in one dashboard at 1.5% + S$ 0.30, the standard SME choice. Stripe Singapore takes cards, PayNow and GrabPay at slightly higher fees with better international coverage; direct PayNow QR is free but needs manual reconciliation. We configure for your volume and international mix, not commission.
GST handling — Singapore GST at 9% (2026) applies to registered businesses over the threshold; setup covers per-product and per-buyer GST for registered and unregistered clients.
Cross-border delivery logistics — Ninja Van, SingPost and DHL API integrations give real-time rates, with SG-MY cross-border rates quoted transparently.
The Singaporean buyer's ecommerce expectations
Speed — Singaporean mobile connectivity is world-class and buyers notice slow stores, so our stores ship at sub-2s LCP on mobile. Verifiable trust signals — UEN visible where you want it public, real buyer reviews, return policy near the price.
Payment method visibility upfront — PayNow, cards and GrabPay shown on product pages, not only at checkout. Shipping cost realism — buyers dislike shipping surprises at checkout, so real courier rates show in the cart.
Last reviewed 17 Sep 2026 · Prices verified against our published price list.
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